Design & concepting for Google's first foray into permanent physical retail.
“We’re so incredibly proud of the work our teams have accomplished together since we first began this project almost four years ago”
Open for business: A look inside our Google Store in NYC — The Keyword
“In many ways, the Google Store is a prime example of experiential commerce, meaning it’s not only a place for consumers to test and buy product, but also a destination to have entertaining experiences that help them develop a stronger attachment to the brand.”
Inside Google’s first retail store — Fast Company
“This space is designed to be a physical expression of what Google stands for.”
— Ivy Ross, VP of Hardware Design, UX and Research, Google